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Experience makes for stronger copy.
Concise. To the point. Each word carefully chosen. (Web writing, emails, case studies, newsletters...)
Ok, I'll admit it. Million dollar mutual fund transfers made me nervous. But, I did them. I also know what it's like when a customer is denied a simple savings account. I've worked in banking, with retirement accounts, and sold life insurance. I do not know how to grow a money tree, but if you showed me, I could write about it, and I'd start an orchard. (B2B & B2C)
More than ten years as a teacher has resulted in several filled bookshelves. I'm always a learner and often a teacher. I know this market. (B2B & B2C)
Lewis and Clark went west. I've done that, far east, and across the pond. Eight years as a travel agent opened my eyes to the world. (B2B & B2C)
"Sure boss. I'll order those splines right away." "Google, what's a spline?" From purchaser to project manager. I understand commercial flooring. (B2B & B2C)
Breakfast for one or five hundred has to look and taste great. I love a beautiful table. Let me write about yours. (B2B & B2C)
Cows jumping over moons, screens popping out of windows; I'm your copywriter. (B2B & B2C)
3 left feet. Me and 2 great kids. I know every pain point. (B2C)